Merchandise

Design merchandise that extends a brand’s visual identity into tangible form — apparel, collectibles, and event goods that fans want to own. My approach combines illustration, layout, and product sensibility to create designs that connect emotionally with audiences. Each piece is designed to bridge digital IP with physical goods, extending brand storytelling beyond the screen.

Gamescom VIP Box

Designed a special edition gift box for Black Desert Online at Gamescom 2016, featuring original illustration patterns and packaging design. Created unique boss monster sticker sets and coordinated all merchandise items — including a potion bottle, soundtrack, T-shirt, stickers, coupons, and postcards — under a cohesive visual theme.

Tumblebug Crowdfunding

Designed visual assets for a Tumblebug crowdfunding project, creating physical products for marketing purposes. Developed cute and fun cat-themed speech bubble sticker sets, along with postcards and other promotional materials. Coordinated all assets to maintain a consistent style that reflected the project’s personality and strengthened community engagement.

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